Building E-Commerce Solutions with WooCommerce, 2nd Edition

Key Features

• Offers do-it-yourself e-commerce solution using WordPress and WooCommerce
• Discover the new Onboarding wizard that makes complex processes user-friendly
• Manage your online store and expand its functions using plugins

Book Description

Building an online store is often considered to be a difficult, complex task. Using the combination of WordPress and the WooCommerce plugin, this is no longer the case. WooCommerce is the most popular e-commerce platform for WordPress and is being rapidly developed by WooThemes. It provides a strong e-commerce solution to set up your own online store in just a couple of hours.

This easy and practical book will help you make the most of WooCommerce to be able to set up and run your online store yourself. Installing WooCommerce is an easy task, but this book will explain in detail all the possible settings. After that you’ll be adding products, different payment methods, and shipping solutions to your store. You will then customize your store by adding themes to change the look and feel. Once your store is running, you’ll learn how to use discount coupons, process your orders, look at reports, and even expand the functionality further with additional plugins.

By the end of the book, you will learn everything you need to add a fully functional online store to you WordPress website and start running an online business.

What you will learn

• Use WooCommerce settings to set up the behavior of the online store
• Get familiar with the downloadable and variable products
• Set up shipping and payment methods
• Use discount coupons for marketing purposes
• Choose the right WooCommerce theme for your online store
• Customize your website using the Storefront theme as a base
• Handle orders, payments, and emails on a daily basis with ease
• Work with WooCommerce reporting possibilities
• Expanding your online store with the functionalities offered by WooCommerce

About the Author

Robbert Ravensbergen is an experienced e-commerce and IT manager. He has been working in several international roles for various companies. He’s also a passionate writer and blogger. WordPress, WooCommerce, and Magento are the topics that he writes about.

Robbert released several books about Magento and WooCommerce for Packt Publishing during the last couple of years. Besides this, he’s an important writer in the Netherlands and well known for his understandable books for beginners about WordPress.

Readers can reach Robbert on his personal blog at http://www.joomblocks.com.

Table of Contents

Chapter 1: Setting Up WooCommerce
Chapter 2: Creating Your First Products
Chapter 3: Using Downloadable Products and Variations
Chapter 4: Payments, Shipping, and Coupons
Chapter 5: Working with WooCommerce Themes
Chapter 6: Customizing a WooCommerce Theme
Chapter 7: Running Your Online Store
Chapter 8: More Possibilities Using Plugins