Business Analytics, 3rd Edition

Build valuable skills that are in high demand in today’s businesses with BUSINESS ANALYTICS, 3E. You master the full range of analytics as you strengthen your descriptive, predictive and prescriptive analytic skills. Real-world examples and visuals help illustrate data and results for each topic. Clear, step-by-step instructions for various software programs, including Microsoft Excel, Analytic Solver, and JMP Pro, teach you how to perform the analyses discussed. Practical, relevant problems at all levels of difficulty further help you apply what you’ve learned to succeed in your course.

Table of Contents

Chapter 1: Introduction
Chapter 2: Descriptive Statistics
Chapter 3: Data Visualization
Chapter 4: Descriptive Data Mining
Chapter 5: Probability: An Introduction to Modeling Uncertainty
Chapter 6: Statistical Inference
Chapter 7: Linear Regression
Chapter 8: Time Series Analysis and Forecasting
Chapter 9: Predictive Data Mining
Chapter 10: Spreadsheet Models
Chapter 11: Monte Carlo Simulation
Chapter 12: Linear Optimization Models
Chapter 13: Integer Linear Optimization Models
Chapter 14: Nonlinear Optimization Models
Chapter 15: Decision Analysis
Appendix A-Basics of Excel
Appendix B-Database Basics with Microsoft Access