Business Principles and Management, 12th Edition
- Length: 724 pages
- Edition: 12
- Language: English
- Publisher: Cengage Learning
- Publication Date: 2007-03-23
- ISBN-10: 0538444681
- ISBN-13: 9780538444682
- Sales Rank: #1744550 (See Top 100 Books)
Description
BUSINESS PRINCIPLES AND MANAGEMENT 12E provides an introduction to business management concepts and principles in a realistic, investigative, and enriching manner. Business Operations are approached from the entrepreneurial and management perspective. All the functions of business management are covered extensively, including the use of technology and communication as tools of business. Explore the global dimension of business and possible career opportunities.
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