Data Storytelling: agile planning for insight-driven communication Front Cover

Data Storytelling: agile planning for insight-driven communication

  • Length: 73 pages
  • Edition: 1
  • Publisher:
  • Publication Date: 2023-11-21

Engage in conversations about data with your team. Quickly plan your data story presentations. Gain actionable insights and data from your target audience’s goals.

This quick guide brings the agile planning methodology used by the data storyteller, Stéfano Carnevallli. to develop presentations that meet the objectives of the target audience in the corporate environment. Using these techniques for more than 5 years in several works, the author developed a way to see the whole project in three stages: Data Storytelling Canvas, Hero’s Journey and Storyboard, focusing on obtaining insights and mainly indicating practical actions from the data.

In this publication, Stefano Carnevalli presents the step-by-step guide that helps to promote a dialogue in the team about the objectives sought in relation to data analysis. In many cases, the time wasted in analyzing what is not important for the goal brings frustration and wasted hours of work. Minimizing this time and being more assertive in delivering presentations with data or even in reports, optimizes resources and increases the data skills of the professionals in the team.
The proven approach makes it easy to analyze useful data into a compelling narrative that indicates the next steps, contributing to the company’s data-driven culture.

This book helps you, consultant, executive, entrepreneur, business developer, analysts, researcher, or anyone who needs to present data in work meetings, where most of the time development needs to be done in less than 24 hours.

Data Storytelling, agile planning for insight-driven communication, is a valuable resource of common creatively licensed techniques and tools that make it possible to better present your results in work meetings.
In this quick-to-read guide, you’ll find a step-by-step guide to quickly planning your data stories.
Here’s what you’ll find in the book:

  • How to use the Data Storytelling Canvas
  • Organize the sequence of the data story presentation using the Hero’s Journey.
  • Create draft templates to discuss and delegate development tasks for presentations, reports, or data dashboards
  • At the end of the book some examples of planning with the frames filled in.
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