Design Sprint: A Practical Guidebook for Creating Great Digital Products

In the world of digital products, the future is difficult to predict and success requires reducing the risk of failure. The book codifies and captures a common language and process for design sprints, making them accessible to anyone, and enabling businesses and teams to build products that are successful.

The design sprint is the first and often the most significant phase of a design thinking process. It gets the entire product design and development team on the same page, reduces the risk of downstream mistakes, and helps validate customer and user interest in a proposed product idea. Written in a collegial, down-to-earth style with a pragmatic bend, this is the first book that specifically focuses on the design sprint methodology.

• Get an eye-opening approach to the product design process that results in better, faster outcomes
• Learn the design sprint process from start to finish, including essential tools, tips, and best practices
• Explore interviews and cases on design sprints from professionals across the design industry

Table of Contents

SECTION 1: The Design Process
CHAPTER 1.1 What’s wrong with today’stypical approach?
CHAPTER 1.2 Why make it a “Sprint?”
CHAPTER 1.3 What is a Design Sprint?
SECTION 2: How the Design Sprint gets done
CHAPTER 2.1 Make a Plan
CHAPTER 2.2 Phase 01 – Understand
CHAPTER 2.3 Phase 02 – Diverge
CHAPTER 2.4 Phase 03 – Converge
CHAPTER 2.5 Phase 04 – Prototype
CHAPTER 2.6 Phase 05 – Test
CHAPTER 2.7 Iterate
SECTION 3: Design Sprint TOOLKIT