Designing Apps for Success: Developing Consistent App Design Practices

In 2007, Apple released the iPhone. With this release came tools as revolutionary as the internet was to businesses and individuals back in the mid- and late-nineties: Apps. Much like websites drove (and still drive) business, so too do apps drive sales, efficiencies and communication between people. But also like web design and development, in its early years and iterations, guidelines and best practices for apps are few and far between.

Designing Apps for Success

provides web/app designers and developers with consistent app design practices that result in timely, appropriate, and efficiently capable apps. This book covers application lifecycle management that designers and developers use when creating apps for themselves or the entities that hired them. From the early discussions with a company as to how to what kind of app they want, to storyboarding, to developing cross platform, to troubleshooting, to publishing, Designing Apps for Success gives a taut, concise, and pragmatic roadmap from the beginning of the process all the way to the end. Developers and designers will learn not only best practices on how to design an app but how to streamline the process while not losing any quality on the end result. Other topics in this book include:

• Case studies that best showcase the development process at work (or not at work).
• Global examples of apps developed all over the world.
• Future proofing your apps
• Post-publishing: Promoting and marketing your apps and keeping it relevant.
• Consistent app design practices for consistently successful results.

Table of Contents

Section One: Designing Apps to Work
Chapter 1: Putting Apps to Work
Chapter 2: Designing Your App
Chapter 3: Defining Your App Creation Team

Section Two: Building Apps
Chapter 4: Creating Apps with Adobe PhoneGap
Chapter 5: Leveraging ActionScript to Build Native Apps
Chapter 6: Developing Apps with Zero-Code Tools
Chapter 7: Challenges and Successes of Native iOS Development
Chapter 8: Developing for Android
Chapter 9: The Dark Horse—Windows 8

Section Three: Marketing Your Apps
Chapter 10: Publishing to App Stores
Chapter 11: Making Money from Apps
Chapter 12: Promoting Your Apps
Chapter 13: Future-Proofing Your Apps—It’s Going to Be a Bumpy Ride