Exploring Strategy Text and Cases
- Length: 828 pages
- Edition: 1st New edition
- Language: English
- Publisher: Pearson Education Limited
- Publication Date: 2016-12-28
- ISBN-10: 1292145129
- ISBN-13: 9781292145129
- Sales Rank: #634111 (See Top 100 Books)
With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.
Table of Contents
Chapter 1 INTRODUCING STRATEGY
PART I: THE STRATEGIC POSITION
Chapter 2 MACRO-ENVIRONMENT ANALYSIS
Chapter 3 INDUSTRY AND SECTOR ANALYSIS
Chapter 4 RESOURCES AND CAPABILITIES
Chapter 5 STAKEHOLDERS AND GOVERNANCE
Chapter 6 HISTORY AND CULTURE
PART II STRATEGIC CHOICES
Chapter 7 BUSINESS STRATEGY AND MODELS
Chapter 8 CORPORATE STRATEGY AND DIVERSIFICATION
Chapter 9 INTERNATIONAL STRATEGY
Chapter 10 ENTREPRENEURSHIP AND INNOVATION
Chapter 11 MERGERS, ACQUISITIONS AND ALLIANCES
PART III STRATEGY IN ACTION
Chapter 12 EVALUATING STRATEGIES
Chapter 13 STRATEGY DEVELOPMENT PROCESSES
Chapter 14 ORGANISING AND STRATEGY
Chapter 15 LEADERSHIP AND STRATEGIC CHANGE
Chapter 16 THE PRACTICE OF STRATEGY