Google, Making Information Accessible: The search engine that changed the world

Find out how Google became the most visited site in the world just 50 minutes!

Google is one of the world’s most valuable brands, and currently has billions of users worldwide. From humble beginnings in the computer labs of Stanford University, the search engine’s innovative approach to organising and classifying pages on the internet quickly set it apart from its competitors, and before long the company began branching out into other products, such as its Chrome web browser, Gmail email service and applications such as Google Hangouts and Google Maps. In this concise and accessible guide, you will find out how Google’s founders Sergey Brin and Larry Page were able to develop a revolutionary search engine and make the World Wide Web’s incredible reserves of information accessible and easy to navigate for users everywhere.

In 50 minutes you will:

• Understand what made Google’s search engine stand out from its competitors
• Learn about the wide range of products and services the company offers
• Find out about Google’s spectacular growth and future prospects

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The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.

Table of Contents

The early days
Google’s evolution
Google today