UI + UX: web design simply explained

The definitive manual for those who want to become web designers!

Two books in one: learn UX design (user experience design) and UI design (user interface design) in one book. Explore the theory in every chapter and understand it with dozens of examples taken from the web.
Create your webdesigner portfolio by doing the exercises you find at the end of the chapters: you could send me in order to receive a personalised feedback. All this in a “simple” book: do you need to know anything else? Yes, what we’re going to talk in detail, here’s a summary:

• What is UX?
• What is a target and how we communicate with our users?
• What do we should focus on when we look our competitor web pages?
• What features should be included in the project?
• What is a user research?
• What is a customer journey?
• What is a sitemap?
• Where do we start from when we create a wireframe?
• What is UI?
• What’s the difference between UI and UX? And UI and front-end development?
• How we could create an easy-to-navigate layout?
• What are the generaQuali sono i general principles to follow for a good (web or app) design?

If you’re valuating to work as a web designer and you want to learn the design principles, this book is for you.