Graphic Design School, 5th Edition

Graphic Design School: The Principles and Practice of Graphic Design allows students to develop core competencies while understanding how these fundamentals translate into new and evolving media. With examples from magazines, websites, books, and mobile devices, the Fifth Edition provides an overview of the visual communications profession, with a new focus on the intersection of design specialties. A brand-new section on web and interactivity covers topics such as web tools, coding requirements, information architecture, web design and layout, mobile device composition, app design, CMS, designing for social media, and SEO.

Table of Contents

Part 1: Principles
Unit 1: Research and Concepts
Unit 2: Fundamentals of Composition
Unit 3: Fundamentals of Typography
Unit 4: Fundamentals of Color

Part 2: Practice
Unit 5: Tools and Technologies
Unit 6: Print Production and Presentations
Unit 7: Web and Interactivity
Unit 8: Expert Paths and Collaborations