Adobe Analytics For Dummies
- Length: 400 pages
- Publication Date: 2019-04-02
This Is Marketing: You Can’t Be Seen Until You Learn to See
by Seth Godin
- Length: 288 pages
- Publication Date: 2018-11-13
Copycats and Contrarians: Why We Follow Others… and When We Don’t
- Length: 320 pages
- Publication Date: 2018-07-10
Decoded: The Science Behind Why We Buy
by Phil Barden
- Length: 288 pages
- Publication Date: 2013-04-08
Artificial Intelligence Marketing and Predicting Consumer Choice: An Overview of Tools and Techniques
- Length: 272 pages
- Publication Date: 2017-04-28
Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
by Bernard Marr
- Length: 320 pages
- Publication Date: 2016-05-02
The Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
by Joseph Turow
- Length: 344 pages
- Publication Date: 2017-01-17
Consumer Behavior: Buying, Having, and Being, 4th Edition
- Length: 632 pages
- Publication Date: 2000
Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods
by S. Finlay
- Length: 260 pages
- Publication Date: 2014-07-29
The Motherhood Business: Consumption, Communication, and Privilege, 2nd Edition
- Length: 304 pages
- Publication Date: 2015-11-13
Black Ops Advertising: Native Ads, Content Marketing and the Covert World of the Digital Sell
- Length: 252 pages
- Publication Date: 2016-09-13