Deep Selling: How to Engage Buyers and Drive Growth in the Age of AI

  • Length: 336 pages
  • Publication Date: 2024-12-17

Marketing: An Introduction, Global Edition, 15th Edition

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Marketing: Real People, Real Choices, Global Edition, 11th Edition

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Digital Pricing: A Guide to Strategic Pricing for the Digital Economy

  • Length: 353 pages
  • Publication Date: 2023-03-04